Barnestorm Product Solutions

A Full Service Brand & Product Strategy Innovator, with a focus on business development!


My history

I work in four phases - Product Assortment Strategies that align with Brand Direction, Innovation Opportunities,  Go-To-Market Concepts and Fiscal Management assistance.

Engage with me at any point, or all!!

My experience as a hard core user, salesperson and product creator has generated a unique vision and that product knowledge helps craft a logical strategy, and I deliver innovation injected design and development advice.  All layered into margin models and resulting impact on financials and resulting business decision making.

Climbing Guide / Whitewater River Guide / Professional Ski Patroller - 1991-1999

Outdoor, Bike and Ski industry sales rep  - 1999-2005

Product Mgr - Osprey Packs, The North Face - 2005-2012

Product innovation/strategist, designer, developer - The Mountain Lab - 2012-2014

Brand Director - Sierra Designs / VP of Product/Innovation - Kelty - 2016-2019

Contracted Interim CEO / Dir of Product and/or Sales - multiple small to medium sized companies seeking a growth curve - 2019-2024

Oh yeah, started a brew pub, bicycled across the country, been on every continent but Antarctica (not yet anyway!) and raced over 2 dozen 24 Hour races solo.